The good design of a site can draw attention of the visitor only during the initial moment of stay on a site, but for a long time one beautiful registration of it(him) will not keep. And the more so you will not force to come repeatedly. If on a site there is no the helpful information, capable to interest that circle of people which you want to see the clients reflect, whether such site is necessary in general. Therefore, first of all it is necessary to make sure, that is possible to count on the greater, than simply casual lumpsum visit.

Make a site dynamical. If visitors know, that each time at visiting a site of them will meet something new, it induces them to come back to a site. The site seldom is of value for visitors if the information on him does not vary while on the majority of popular sites news are on a regular basis published, the old information is replaced by more actual and in due time there are new sections, extend already existing. Do(make) it free-of-charge that, having come for the sake of perusal of clause(article) or viewing of weather forecast, the visitor has reached and that, actually, you want to offer him. Be registered at new sponsors and update the site the links. Special popularity creation of own catalogue (or the rubricator) a software or links today uses. If you will try to fill in the catalogue really useful links anyhow connected to an essential of a site (it is desirable with your comments as the expert) can count on that the site will be added in "Favorites" and is visited once again - even to use these links.

Constantly conduct job with an audience. If owners of a site actively communicate with an audience, carry on with her dialogue, support feedback, it forces the new visitors who have casually had a look at a site, to begin constant clients.

Try to induce to address visitors to you with any questions and offers. Get(start) for this purpose some email-addresses as it is done(made) with many large sites, - for technical questions, for offers on improvement of a site, for offers on cooperation, etc. Thus respond on all letters of visitors, irrespective of as far as senseless they can seem to you. Be always polite and close(attentive) to all comments and offers.